Google acquires Katango

Posted by jeffej in News, Social Media | 0 comments

According to a recent statement, Google has acquired Katango, a social networking start-up.

Katango says that it develops “social algorithms that improve people’s online social interaction.” One of their initial products, an iOS App, was described as a social friend sorter, which allowed for easier sharing between groups of friends.

The company will immediately become apart of the Google+ team.

Bradley Horowitz confirmed on Google+ saying: “Very excited to confirm that we’ve just acquired Katango!” he writes. “In the earliest days of Google+, I alluded to the fact that we had big plans for Circles. Are you ready for some magic in your Circles? These folks are magicians!”

We are still waiting to hear about the terms of the deal and will disclose them as we hear more.